Center Parcs opened their newest retreat in Woburn, UK. Gearing up for the launch meant a rethink of tonality and branding across all signage and online communications. As part of this process, I visited their on-site spa, ‘Aqua Sana’ (a taxing job – all in the name of research) and produced a suite of signs designed to tempt, describe and instruct – in as few words as possible.
Center Parcs: Signage
- Categories →
- Branding
- Signage
Portfolio
-
DLF Gardencity: brochure
-
Slimming World: internal communications
-
Iceland: packaging and magazine ads
-
Ghost writing: autobiography
-
Center Parcs: Signage
-
Axe: brand book
-
British Airways: Radio ads
-
Nottingham University Students’ Union: branding
-
Trent Bridge: brochure
-
Trent Bridge: branding, marketing and signage
-
Audi: integrated
-
Audi credit card: branding
-
Audi: billboard
-
Audi: point of sale
-
Go Ape: brand guidelines
-
BeWILDerwood: signage
-
Birmingham Royal Ballet: annual review
