This piece of showroom POS was rolled out nationally to explain the benefits of multitronic automatic transmission. My brief was to produce some relatable, straight-talking copy that explained the bells and whistles, without bells and whistles.
Audi: point of sale
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Portfolio
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Rental living by Legal & General: branding, key messaging and microsite copy
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Canonbury corner: branding, TOV & brochure
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Slimming World: internal communications
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Iceland: brand development, packaging, advertising
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Ghost writing: autobiography
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Center Parcs: Signage
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Axe: brand book
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British Airways: Radio ads
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Nottingham University Students’ Union: branding
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Trent Bridge: brochure
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Trent Bridge: branding, marketing and signage
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Audi: integrated
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Audi credit card: branding
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Audi: billboard
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Audi: point of sale
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Go Ape: brand guidelines
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BeWILDerwood: signage
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Birmingham Royal Ballet: annual review